Read: Prosperous Cheaters →
“Ethical dilemmas often require people to weigh two opposing forces: the desire to maximize self-interest and the desire to maintain a positive view of oneself,” wrote business professors Francesca Gino, at Harvard, and Dan Ariely, at Duke University. “Recent research has suggested that individuals tend to resolve this tension through self-serving rationalizations: They behave dishonestly enough to profit from their unethical behavior but honestly enough to maintain a positive self-concept as honest human beings.”
Cheaters are hilarious. Plus the creativity makes for excellent story telling. It’s an interesting form of prospering.
